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Online Reputation Management
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2013 Red Herring Award
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Control How You Look Online
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Brand.com logs the past and present positions of SERPs for each targeted keyword on Google, Yahoo, and Bing. As progress is made on your campaign, you will have the opportunity to track the changes in your Dashboard. This convenient portal will allow you to determine campaign results.
Brand.com runs campaigns using a proprietary task management system. The one-of-a-kind TMS technology allows for comprehensive tracking and accountability of campaigns. We are able to monitor the "who, what, when, and where" of your campaign, streamlining the execution of your campaigns and holding each member of our team accountable for their work.
The Brand.com News Distribution Network is a series of online news media properties that Brand.com controls messaging on.
Brand.com understands the purpose of telling the full story, that's why we're here.
As a client you will enjoy direct access to industry specific authoritative bloggers, active news media properties, and specialty digital trade publications. Brand.com's creative team will build copy that is written to rank for your brand. Once you approve this copy, it will get distributed on these digital properties.
Brand.com's Review Moderation Tool will allow you to moderate comments and reviews that are left for your brand on review sites where we publish reviews on your behalf.
Brand.com's Review Moderation Widget will get installed on select websites that we create on your behalf and will also be installed on pages that the client controls.
The benefit of the Review Moderation Tool is that it will allow our clients to moderate and control online reviews for websites on the first three pages of search engines. That way, you can collect authentic reviews and display to the public the 5-star rating that your brand should have for its image.
Also, the review moderation tool will allow you to moderate comments on sites such as Top100Reviews.com, GreatReviews.com, AmazingReviews.com, TopOutliers.com, and other review sites where Brand.com publishes reviews on your behalf. The benefit is that you will have the ability to delete egregiously false comments while responding to constructive criticism and positive feedback.
Monitors mentions of your brand across Google, Yahoo, Bing, Facebook, LinkedIn, Twitter, and over 300 other sources. Our monitoring tools also scour the “deep web” for mentions of your brand.
Brand.com's social media monitoring tools are easy-to-use. Quickly see the number of new results, velocity change, share of voice, and much more with Brand.com’s Insights. Understand what’s buzzing about your brand without rolling up your sleeves.
Brand.com provides you with full control of your data through easy Excel exporting; or receive results on the fly with our RSS/XML feeds or email alerts.
Additionally you can track URL positions by keyword and elect to receive alerts when changes occur. This is perhaps one of the greatest features of our monitoring technology, as it singles out the listings that you are most concerned about, providing you with a laser focus on their movement.
Brand.com's Social Media Tools will allow you to manage all of your brand's Facebook, LinkedIn, Twitter, WordPress, and Completed social media pages from 1 convenient location.
The Brand.com Social Media Tools Suite allows you to conveniently manage all of your major social media from 1 centralized location. You'll enjoy unique features such as "loading," which allows you to load all of your tweets on a release schedule of your choosing. Other turnkey tools will give you a competitive advantage over your competitors in social media.
The Real-Time Reporting Tool provides 24-7 access to your campaign's progress. That way you can stay up-to-date on every facet of your campaign.
It's of paramount importance that you stay abreast of your campaign's progress. From every time a new digital asset goes live to a SERP changing position for your brand's targeted keywords, you can elect to receive a notification. Alternatively, you can login to the Brand Command Center to view all progress at your convenience.
Through Brand.com's proprietary CMS, you will have the ability to approve, reject, edit, download, and upload content.
As a Brand.com client, you will enjoy full control over your messaging on top SERP pages. As such, all content that is published on your behalf must first get approved by a designated member of your team. This team member can simply approve, edit, or reject the content from the CMS dashboard.
If you need to have legal review the content before it is published, simply download the content and send for legal review. Thereafter you may upload the content for publishing.
You'll have the ability to pull early versions of content pieces through the Brand.com Document Management System.
As a Brand.com client, you will receive a review on Top100Reviews.com, GreatReviews.com, TopOutliers.com, AmazingReviews.com, and a number of other review sites that are in Brand.com's Review Distribution Network. These reviews will highlight the truthful, positive aspects of your brand.
As these reviews are optimized to rank for your brand, you will notice that they will rank very well for your Brand in SERPs. Additionally these review sites will populate a star rating in SERPs that you will have the ability to moderate.
Unlike review sites like Yelp, where people can anonymously post false reviews that can hurt your brand and you have no power to remove them, the Brand.com review network provides you with the ability to moderate what people say about your brand.
Receive up-to-the-minute alerts every time your brand is mentioned in the same paragraphs as a negative word such "scam" or everytime your brand is mentioned on sites like Yelp.com or RipOffReport.com.
The Attack Watch Tool will notify you of potential attacks on your reputation. Brand.com has developed a negative dictionary and URL database that sends out automatic alerts anytime your targeted keywords are mentioned on one of these sites.
For example, if the New York Times publishes an article that mentions "The Client Name" and also has the word "scandal" within the same paragraph, then an alert is automatically issued, signaling to your Brand.com team that an attack is under way and to take proactive measures to suppress the negative publicity in SERPs.